National Wildlife Federation

Inspiring Kids and Parents to Be Out There

This project includes…

Graphic Design Illustration

Graphic Design

Get Out and Play

In today’s busy world, it’s hard for families to make time to get outdoors. The National Wildlife Federation asked Fireman Creative to design and illustrate their crowd-sourced, fifty-page ebook Be Out There. The ebook provides articles written by real-life mothers offering tips on healthy activities and opportunities for outside adventure.


Creating Eye Candy

Rich, saturated illustrations draw readers into the articles and tips for getting outdoors. Playful animal characters and vivid colors engage younger audiences and encourage them to imagine how they can Be Out There.

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